
Purple Groundsel
Senecio elegans
Traits
Varieties We Bring In
Last received Mar 11, 2026.
We bring this in seasonally, so what is on the lot changes week to week. A received date shows when it last came in, not that it is here today.
Call (904) 471-0440 to confirm this plant and size before you make the trip.
About Purple Groundsel
Purple Groundsel (Senecio elegans) is a fast-growing South African cool-season annual used in NE Florida as a winter-to-spring color plant. It produces dense clusters of daisy-like flowers in purple, pink, or white with yellow centers from winter through early spring. Plant in October–November in full sun and replace when summer heat arrives. Starting at $6.95.
Plant details
- Bloom Season
- Winter, Spring
- Flower Color
- Purple
- Growth Rate
- Fast
- Foliage
- Annual
- Soil
- Sandy, Loam, Well-drained
Care essentials
Plant in full sun for best flowering; Purple Groundsel is a sun-lover that performs poorly in shade. In NE Florida, it is planted in fall for winter-spring display and tolerates full-sun conditions well during the cooler months.
Water regularly to keep soil evenly moist but avoid overwatering in NE Florida's clay-veined sandy soils. Keep foliage dry by using drip or base irrigation; good air circulation reduces the risk of fungal disease during humid Florida winters.
Thrives in well-drained sandy or loamy soils; amend with compost at planting. Apply a balanced controlled-release fertilizer at planting time; deadhead spent blooms regularly to encourage continuous flowering through the cool season.
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Common questions
Is Purple Groundsel a good plant for St. Augustine?
Purple Groundsel is a annual for Zone 9b coastal Florida gardens, reaching 1-3 feet × 1-2 feet.